This project started when Fagor asked us to come up with new concepts of washing machine for the Active Youth generation (20-35 years old). Instead of only focusing on the product, we decided to consider the problem holistically and look at the overall laundry care experience. The answer we came up with is Hello. It’s a service designed to offer a new experience of washing clothes, by linking together a person who has a washing machine and someone who is looking to get the laundry done.
University project sponsored by Fagor-Brandt in collaboration with Benjamin Riot.